Posted by Marcel Sim under Sales & Marketing,
January 22, 2010
Article Contributed By Eric Gruber
Article marketing is one of the best ways to gain instant credibility, increase website traffic, build your list and get more sales. But, the only way you'll experience these results is if you stop doing article marketing the traditional way!
Here's why most of what you have been told by other so-called article marketing experts and gurus is dead wrong when it comes to writing and submitting articles online.
1. Traditional article marketing rarely results in any new traffic to your site.
Links from hundreds or thousands of unimportant article directories and sites are only going to build an army of low-quality links that do nothing for your page rank in the search engines. And it certainly will NOT bring you any more traffic. This is a mistake that tons of people are still making everyday on the web, and most of them don't even know it. They just assume what they are doing will eventually work – because that's what other experts are telling them.
2. Traditional article marketing does not establish you as an authority in your niche.
One of the biggest advantages of article marketing is that as soon as you publish your first article, you become a published writer in your marketplace. You will soon be considered an authority in your niche, which is great - but only if you are published at reputable sources. For example, my articles can be found on top websites like About.com, SiteProNews.com, MarketingProfs.com, Microsoft Community Dynamics and many more. Blasting out articles to a lot of low-quality sites makes you appear to be an amateur and not an expert, something that traditional article marketers tend to do.
3. Traditional article marketing promotes going for the quick-fix.
There are a lot of marketing "gurus" out there who claim to have the magical solution for helping you obtain thousands of links back to your site just by the push of a button. There are others who claim to have a solution for the duplicate content problem - and promote something called spinning software, which will produce several variations of an article. The problem with these "old-school" quick fixes is that article submission software results in the low-quality link. And spinning software creates articles that read unnatural. This is Not an effective way to create REAL traffic. It's a waste of your time and money not to do article marketing the right way.
4. Traditional article marketing doesn't result in dollars earned.
Traditional article marketing is all about producing content for the sake of quantity and not quality. Mediocrity is not the way to attract new business. Article marketing done right will grow into a powerful viral machine that will continuously bring you fresh new targeted traffic and qualified leads day after day. Especially, once you learn what your market wants to learn. Writing quality articles to meet those needs is like money in the bank!
5. Traditional article marketing doesn't give you a system for maximizing your article marketing efforts!
You spent time writing the article. Even if you used my article templates at http://www.StartWritingArticlesFaster.com to write your articles in 30 minutes – That's 30 minutes that you could have been doing something else. So why not get the most use from your articles. Getting your articles published on top websites will give you the ability to…
* Mix your social media efforts with your article marketing efforts. You can Tweet about your new article placement. You can link to the article placement on Facebook and LinkedIn. You can answer people's questions on forums and send prospects to your article for even more information.
* Get in front of your prospects face again. Send the high authority site's link with your article to your list. That's how Kevin Berchelmann received a new, mid 5-figure client!
* Enhance your credibility on your blog. You can link to your article placements from your blog and show that you are the expert. Show how you're different by getting published on a top website or online publications and not just sites like EzineArticles.com where everyone can get published as long as you follow the editorial guidelines.
* You can mention these placements in an auto-responder series. You can take the main take away lessons from your articles and turn it into an e-course. And than at the end of the day's message, link to your articles so people can get even more information from you.
* Turn your articles into videos. And, within these videos show how you're published on top websites as this will build instant credibility.
Now, if you're ready to writing and submitting articles the traditional way – then check out my Online Article Marketing Course at http://www.onlinearticlemarketingcourse.com
About the Author
Article Marketing Expert Eric Gruber uses the power of articles to create online opportunities for Internet marketers, small business owners, authors and speakers who want more publicity, prospects and profits. Now, with his new article marketing course, Eric is opening up the curtains and revealing how he has built a 6 figure income business just by using articles. Check it out now at: http://www.onlinearticlemarketingcourse.com
Thanks for your posting.
What is Article Marketing?
Article marketing works by creating a win-win situation where:
* Publishers get free content for their website(s) or ezine(s)
* Authors provide that content in the form of ‘free reprint articles’
You can check out some examples of free reprint articles by looking our article directory.
Free reprint articles:
* Are educational articles written for the target readers of the author.
* Include a short author bio, including a link back to the author’s website. This author bio area is commonly known as the resource box.
Posted by: Mark Clayson at February 2, 2010 9:21 AM
Add your own comments
Digg it
Save This Page
Subscribe to GetEntrepreneurial.com
Leave a comment
Next Article: 3 Tools To Monitor Your Online Reputation »
Previous Article: 7 Print Newsletter Design Tips to Get Your Client Newsletter Opened & Read Every Time »
Marcel Sim is a GE Network Expert. View Marcel Sim's profile or read more articles from Marcel Sim. Learn more about the GE Experts Network.
Have an expert opinion on issues entrepreneurs and small business owners face
everyday?
Join the GetEntrepreneurial.com Experts Network and share your
expertise with the community!
The new
GE Experts Network is inviting seasoned entrepreneurs and small business
owners to come on board and contribute small business advice to our community of
aspiring entrepreneurs. If you have an effective way of generating sales or you
know how to use social networking to connect with your customers,
join us in
providing wider entrepreneurial content that would benefit small business owners
worldwide.
5 Capable Methods Of Social Media Marketing
Differentiation: Smart Marketing Strategies for the Solo Entrepreneur
Educate Your Customers
Tell Them About Quality
Fighting the Saw-Tooth Effect
Tips For The Gift Of Gabs
Emotion-Stirring Marketing
This article was posted to the category: Sales & Marketing. Click here to read more articles in this category.
Ooh Local Activities » If you can find and do great, local stuff at home, why not do great local stuff that’s run by local people...
Necktie Reuse » New Startups: Narwhal Company is the inspirational idea of an everyday person that was looking to move away from the 9-5 lifestyle...
Dog’s Collar Comes with Tweets » "Puppy Tweets" dog’s collar allows dog owners to follow their dog on twitter. This plastic tag (introduced by Mattel), comes equipped with...
Friend of Trends » Trend Friend is an online (and smartphone accessible) gift idea database that allows users to quickly find the trendiest gifts based on...
Need more brand new promising business ideas and innovations around the world you wish you'd thought of? Visit CoolBusinessIdeas.com now!![]()


Ever wanted to be the CEO of your very own Starbucks or Amazon.com? Fire your boss and be your own boss? Now you can, with BIZNESS! - the free biweekly business newsletter about new business ideas, opportunities and innovations from around the world. More than just new business trends, BIZNESS! helps the aspiring entrepreneur (you!) with small business advice, business tips, and entrepreneur resources and opportunities.
Subscribe for free now! 
![]()
• Top Ways to Get a Fresh Business Idea Off the Ground
• What Is A Solo Entrepreneur?
• Four Ways to Save Time When Working From Home
• Selling the Customer What the Customer Needs
• Things to Consider before Starting a Business

Browse Canada’s best Franchise Opportunities Now
Get cash now with a payday advance - Cash Converters can help you get on with your life.
Business Holiday Cards
Outsourcing Services
Roberts Dab Radios from Go Electrical
Top Franchise Opportunities
TV Brackets, TV Wall Brackets,TV Brackets Wall
TV Bracket, TV wall Bracket, TV Bracket Wall
LCD TV Brackets, LCD Wall Brackets, TV Brackets Wall
TV Wall Mounts, LCD Wall Mount, TV Brackets Wall
Digital Scales, Digital Scale, Pocket Scales
Online payday loans from Lending Stream
Payday Loans
Custom Floor Matting
Customized Business Gifts
Franchise Opportunities Free Search
Join Bettertrades to improve your life and increase your financial freedom. Watch Bettertrades video to learn more.
Uk payday loans deposited directly into your account today. QuickQuid serves the millions who have a poor credit rating.
Small Business Insurance from Aon