Successful Business Marketing: What Does Your Marketing Archetype Say About You?

When it comes to business marketing, most people brainstorm a billion different tag lines then wonder why none of them sound or feel like "the one."

The problem is all that brainstorming isn't every effective because it's relying on the wrong information to start with. Crafting a tag line—or any of your marketing copy such as sales letters, email promos, flyers and titles—first starts with understanding your unique style and personality. The best way is to know your "Marketing Archetype."....

Continued in BIZNESS! Newsletter Issue 94 >>>

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